Thursday, July 2, 2009
On the applications of social crm - introduction
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So what is social crm? Essentially Social CRM is using social media, such as facebook, twitter and wikipedia to start conversations with cus...
Monday, June 15, 2009
Customer loyalty: are loyal customers really profitable?
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I've been doing quite a bit of research into customer loyalty and customer loyalty programs for a paper I've written for the Executi...
Sunday, January 25, 2009
Linkdump - CRM and the sustainable organisation
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In december of last year I wrote a post about 2009, the year of sustainability and sustainable CRM. Yesterday I came across t his article o...
Doc Searls on VRM. My view on the challenges
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I came across a nice post by Doc Searls on what he would like when it comes to CRM from the point of view of the customer, or VRM. I wonder...
Thursday, January 8, 2009
On end year credits - Top 20 CRM Bloggers
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In 2007 I was added to the top CRM bloggers list of InsideCRM.com (great site, go check it out). On December 29, 2008 Chris Bucholz publish...
Sunday, December 28, 2008
Moving to wordpress
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As of today my blog is also available on the following domain: http://blog.crmworks.nl Just testing whether I like Wordpress better than Blo...
On 2009 - the year of sustainability
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The new year is approaching, 2008 is ending with some of us feeling the consequences of the credit crunch. It's time to look towards t...
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