On Oracle as the Leader in Enterprise 2.0 Solutions

Enterprise 2.0 spending will rise to US$ 4.6 Billion by 2013, according to a new report by Forrester research. Oracle seems to have the ambition to become one of the front runners in integrating Web 2.0 solutions into their packaged applications, to allow companies to really start building a 2.0 Enterprise and integrate Social Media, such as LinkedIn, RSS Readers, iGoogle Widgets and other mashups into their products. I was at the Oracle CRM Customer Day in the Netherlands yesterday and saw Anthony Lye, Senior VP of CRM development at Oracle, present Enterprise / Web 2.0 and it's integration with Oracle's Siebel CRM, in it's hosted or On Premise applications and frankly, I was impressed by the level of integration that has already available. The screenshot below (courtesy of Oracle and CRMondemand.com) .

I believe that Oracle is at the forefront of Enterpise 2.0 and significantly ahead of the competition, quite possibly due to Oracle's extensive envolvement in OpenSocial, the Google headed Social API initiative.

On CRM in 2008

It's time to look back at 2007 and gaze in to what the future holds for all of us. CRM Magazine features an article on CRM 2.0 and possible developments in the CRM arena in 2008. Interesting to see Mitchel Lager's view of the future combined with the views and vision of several industry experts and research analysts. The focus of the article, as in CRM 2.0, is on collaboration, the collaborative enterpise and working together with your customers. Let's see whether the trends and predictions in this article will indeed manifest themselves in 2008.

On Salesforce.com as an application platform

Apparently Salesforce.com wants to become the new Microsoft. With the recent launch of Force.com and the AppExchange platform SalesForce.com certainly seems to be making steps in that direction. An article on CRM-Daily contains the views of several industry experts on this.

On outsourced call centers

I thought that the boom in outsourcing call centres to India and other locations around the world was slowing down. Apparently that's not the case. Avaya, the technology company, has concluded that the market keeps on growing after global research I wonder if this research also includes research to hosted call centre solutions such as Oracle's Telephony at Work solutions.

On Oracle On Demand

Oracle is set to unveil a new set of On Demand CRM applications as part of their CRM on Demand offerings. Apparently a session was held last Friday to show a sneak preview of the functionality that is to be unveiled at open world later today. For more info see ZDNet

Deloitte consulting also recently announced a new strategic alliance with Oracle for it's CRM on Demand applications. Deloitte Consulting is to be the first global strategic partner and systems integrator to sign a partnership deal with Oracle for implementing On Demand CRM applications.